Services | What we do
Digital Product Strategy
Mobile
Digital Publishing
CONSULTANCY
Strategic digital planning and product development. Specialisms with start-ups, cross platform services, and content rich products.
PRODUCT DEVELOPMENT
Experienced mobile product development and strategy, including top grossing iOS applications in the Travel/Navigation category.
PUBLISHING
Digital Publishing specialist. Top 10 iBook, Press Association Book of the Week, Apple Recommended Summer Reading.
Work | Success Stories
Mobile
Company: Ordnance Survey
Tasks: Move Ordnance Survey into mobile
Result: Creation of OS MapFinder:
Top grossing iPad App and iPhone App.
The Telegraph's Top 500 Apps for 2013.
Guardian top 20 Android App of the week.
Creation of Kindle version.
Practical roadmap defined and new products for b2b, b2c, and b2g markets scoped. Internal mobile team established.
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Digital Publishing
Books: PONG! and The Fight Before Christmas
Formats: iBook, Kindle book, paperback, ePub.
Result: PONG! is top 100 iBook in launch month, and top 10 in Children's Chart.
Also named Press Association Book of the Week, and selected as Recommended Summer Reading in 2013 by Apple.
The Fight Before Christmas reached number 2 in the children's iBook chart.
LATEST BOOK
Digital Product Strategy
Company: Postcode Gazette/Wozzon Ltd
Tasks: Redefine strategy for Wozzon Ltd and founder of new company, Postcode Gazette.
Description: Postcode Gazette named as Britain's most ambitious attempt to make a business from hyperlocal news and advertising in The Guardian and New Model Journalism.
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About Us | How we improve your business
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Vision
Our Vision
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Our vision is to bring a coherent integrated digital strategy to business. It takes time to do this properly.
Development
Our product development ethos is to make the profoundly complex appear simple. It's the mastery of complex software development and digital strategic experience that make this possible.
Batmack focuses on delivery of products which form part of a larger, coherent strategy. Director of Batmack Chris McCormack has been Head of Digital and Mobile Strategy at the Press Association. He's worked with Ordnance Survey as their Head of Mobile, starting the 220-year-old company on its mobile journey, and founded an innovative news and advertising start-up. His experience covers web, mobile, and interactive publishing in government, corporates and start-ups.
Please get in contact for a coffee and a chat.
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Delivery
Batmack is a consultancy but we don't produce documents. We produce real results. If you need a strategy document without a product, I'm afraid we're not your people. We believe in getting things started.
Sometimes one creates as significant impression by remaining silent
Dalai Lama
Simplicity is the mastery of complexity, not the absence of it
Less is more.
